IDC Integrated Marketing Showcase
Enterprise Application Adoption and Usage: The Value of User Experience Management

Enterprise Application Adoption and Usage: The Value of User Experience Management

Released: September, 2016

The competitive strengths of the past — corporate size and history, brand strength, and market leadership — have given way to a “new order” where agility, technology savvy, innovation underpinned by creative skills, and acumen with big data, analytics, and design thinking rule the day. 

Client: SAP
Asset Type: iView